Overview
Showcasing a Premium Mechanical Keyboard Experience
This landing page showcases a modern and responsive design for a mechanical keyboard brand. Built to highlight product features, aesthetics, and user experience, it demonstrates my skills in layout design, visual hierarchy, and user-centered UI/UX.
The Problem
Bridging the Gap Between Product and User Experience
Many mechanical keyboard brands lack a strong digital presence that clearly communicates their product’s value and experience. Poor layout, cluttered design, and unclear messaging make it hard for users to explore features or make confident purchase decisions.
Users struggle to find key product features or CTAs due to cluttered layouts and inconsistent design elements.
Many landing pages fail to communicate what makes the keyboard unique or why users should care.
Keyboards often aren't displayed in a visually appealing or interactive way, making it hard to appreciate design and build quality.
4.
Low Mobile Optimization
Some pages perform poorly on mobile devices, causing frustration and higher bounce rates.
Our Goal
Our Goal: Craft a Seamless, Product-First Experience
Visual
The visual design focuses on a clean, modern aesthetic that emphasizes the product’s premium feel. I used bold typography, balanced white space, and high-contrast color schemes to create clarity and visual hierarchy.
Hero section
The hero section is designed to make a strong first impression with a bold headline, high-quality product image, and a clear call-to-action. It instantly communicates the brand’s value and product appeal, setting the tone for a premium, user-focused experience.
Product overview
This section highlights the key features of the mechanical keyboard — from switch types and build quality to customizable RGB lighting and ergonomic design. It’s designed to quickly inform users of what makes the product stand out, combining visuals with concise descriptions for easy scanning.
Desc setup
The setup section showcases how the mechanical keyboard fits into real-world environments—whether for gaming, work, or creative use. Through lifestyle imagery and clean layouts, it helps users visualize the keyboard as part of their personal desk setup, emphasizing both aesthetics and functionality.
Call to Action
The CTA section is designed to drive user engagement with a clear and compelling message. Positioned at the end of the page, it encourages visitors to take the next step—whether it's exploring products, making a purchase, or signing up for updates—through a bold button and concise copy.